Una mirada psicosocial al discurso “Make America Great Again”: Influencia y exclusión social en algunos discursos de campaña presidencial de EE.UU 2017-2021
The following article seeks to establish the different dimensions of psychosocial inquiry related to the influence and social exclusion that may arise from the analysis of the political discourse “Make America Great Again” promoted by Donald Trump during the US presidential campaign for 2017-2021. M...
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2019
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| Online Access: | https://dialnet.unirioja.es/servlet/oaiart?codigo=7830155 |
| Source: | Revista Criterio Libre Jurídico, ISSN 1794-7200, Vol. 16, Nº. 1, 2019 (Ejemplar dedicado a: Revista Criterio Libre Juridico), pags. 32-55 |
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Revista Criterio Libre Jurídico, ISSN 1794-7200, Vol. 16, Nº. 1, 2019 (Ejemplar dedicado a: Revista Criterio Libre Juridico), pags. 32-55
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Discurso político
Influencia social Exclusión social Populismo Political speech social influence social exclusion populism Discurso político influência social exclusão social populismo |
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Discurso político
Influencia social Exclusión social Populismo Political speech social influence social exclusion populism Discurso político influência social exclusão social populismo Belalcázar Correa, Mateo Becerra Aguilar, Alejandra Una mirada psicosocial al discurso “Make America Great Again”: Influencia y exclusión social en algunos discursos de campaña presidencial de EE.UU 2017-2021 |
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The following article seeks to establish the different dimensions of psychosocial inquiry related to the influence and social exclusion that may arise from the analysis of the political discourse “Make America Great Again” promoted by Donald Trump during the US presidential campaign for 2017-2021. Methodologically, the study adopts a qualitative approach of interpretative-exploratory type, carrying out a content analysis of five speeches made by Trump throughout the campaign. Among the results obtained, it was observed that the main social influence strategies fall on the creation of a messianic figure of salvation in the face of political and economic social problems, which is increased by the credibility that Trump has built around his administrative capacity, his identification as a pair of any patriotic and at the same time indignant American; against social exclusion, prejudice under an authoritarian figure and the creation of a public enemy, were key elements to structure the discourse that had enough popularity to win. Our conclusions and discussion rescue the richness of reflecting on political speeches and ends by identifying it as an expression of populism, now widespread in Western politics.
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Article
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Belalcázar Correa, Mateo
Becerra Aguilar, Alejandra |
| author_facet |
Belalcázar Correa, Mateo
Becerra Aguilar, Alejandra |
| author_sort |
Belalcázar Correa, Mateo
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| title |
Una mirada psicosocial al discurso “Make America Great Again”: Influencia y exclusión social en algunos discursos de campaña presidencial de EE.UU 2017-2021
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| title_short |
Una mirada psicosocial al discurso “Make America Great Again”: Influencia y exclusión social en algunos discursos de campaña presidencial de EE.UU 2017-2021
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| title_full |
Una mirada psicosocial al discurso “Make America Great Again”: Influencia y exclusión social en algunos discursos de campaña presidencial de EE.UU 2017-2021
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| title_fullStr |
Una mirada psicosocial al discurso “Make America Great Again”: Influencia y exclusión social en algunos discursos de campaña presidencial de EE.UU 2017-2021
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| title_full_unstemmed |
Una mirada psicosocial al discurso “Make America Great Again”: Influencia y exclusión social en algunos discursos de campaña presidencial de EE.UU 2017-2021
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| title_sort |
una mirada psicosocial al discurso “make america great again”: influencia y exclusión social en algunos discursos de campaña presidencial de ee.uu 2017-2021
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| publishDate |
2019
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https://dialnet.unirioja.es/servlet/oaiart?codigo=7830155
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1709755182082949120
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dialnet-ar-18-ART00014705002021-08-11Una mirada psicosocial al discurso “Make America Great Again”: Influencia y exclusión social en algunos discursos de campaña presidencial de EE.UU 2017-2021Belalcázar Correa, MateoBecerra Aguilar, AlejandraDiscurso políticoInfluencia socialExclusión socialPopulismoPolitical speechsocial influencesocial exclusionpopulismDiscurso políticoinfluência socialexclusão socialpopulismoThe following article seeks to establish the different dimensions of psychosocial inquiry related to the influence and social exclusion that may arise from the analysis of the political discourse “Make America Great Again” promoted by Donald Trump during the US presidential campaign for 2017-2021. Methodologically, the study adopts a qualitative approach of interpretative-exploratory type, carrying out a content analysis of five speeches made by Trump throughout the campaign. Among the results obtained, it was observed that the main social influence strategies fall on the creation of a messianic figure of salvation in the face of political and economic social problems, which is increased by the credibility that Trump has built around his administrative capacity, his identification as a pair of any patriotic and at the same time indignant American; against social exclusion, prejudice under an authoritarian figure and the creation of a public enemy, were key elements to structure the discourse that had enough popularity to win. Our conclusions and discussion rescue the richness of reflecting on political speeches and ends by identifying it as an expression of populism, now widespread in Western politics.Este artigo procura estabelecer as diferentes dimensões psicossociais relacionadas com a influência e exclusão social que aparecem da análise do discurso político “Make America Great Again” promovido por Donald Trump, durante a campanha presidencial dos EE. UU para 2017-2021. Na metodologia, o estudo assume um foco qualitativo tipo interpretativo-exploratório, realizando-se uma análise de conteúdo de cinco discursos realizados por Trump ao longo da campanha. Entre os resultados que foram obtidos, observa-se que as principais estratégias de influência social apontam à criação de uma figura messiânica de salvação frente aos problemas sociais, políticos e económicos, vendo-se incrementada pela credibilidade construída por Trump ao redor da sua capacidade administrativa, do seu patriotismo como qualquer outro cidadão, e ao mesmo tempo, indignação pela exclusão social, o preconceito de uma figura de autoridade e a criação de um inimigo público. Todo isso é considerado elementos chave para estruturar o discurso que foi popular o suficiente para ganhar as eleições. Conclui-se e discute-se a importância de refletir sobre os discursos políticos, permitindo identifica-los como expressões populistas que são incorporadas atualmente na política do Oeste. El siguiente artículo resultado de investigación busca exponer las diferentes dimensiones de indagación psicosocial relacionadas con la influencia y la exclusión social que pueden surgir del análisis del discurso político “Make America Great Again” promovido por Donald Trump durante la campaña presidencial de EE. UU para 2017-2021. Metodológicamente el estudio adopta un enfoque cualitativo de tipo interpretativo-exploratorio, realizando un análisis de contenido a cinco discursos realizados por Trump a lo largo de la campaña. Entre los resultados obtenidos se pudo observar que las principales estrategias de influencia social recaen sobre la creación de una figura mesiánica de salvación frente a problemas sociales políticos y económicos, que se ve incrementada por la credibilidad que ha construido Trump alrededor de su capacidad administrativa, su identificación como par de cualquier estadounidense patriota y al mismo tiempo indignado; frente a la exclusión social, el prejuicio bajo una figura autoritaria y la creación de un enemigo público, fueron elementos clave para estructurar el discurso que contó con la popularidad suficiente para salir ganador. Nuestras conclusiones y discusión, rescatan la riqueza de reflexionar acerca de discursos políticos y termina por identificarlo como una expresión de populismo, ahora extendido en la política de occidente.2019text (article)application/pdfhttps://dialnet.unirioja.es/servlet/oaiart?codigo=7830155(Revista) ISSN 1794-7200Revista Criterio Libre Jurídico, ISSN 1794-7200, Vol. 16, Nº. 1, 2019 (Ejemplar dedicado a: Revista Criterio Libre Juridico), pags. 32-55spaLICENCIA DE USO: Los documentos a texto completo incluidos en Dialnet son de acceso libre y propiedad de sus autores y/o editores. Por tanto, cualquier acto de reproducción, distribución, comunicación pública y/o transformación total o parcial requiere el consentimiento expreso y escrito de aquéllos. Cualquier enlace al texto completo de estos documentos deberá hacerse a través de la URL oficial de éstos en Dialnet. 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