Importancia del branding para consolidar el posicionamiento de una marca corporativa
This article highlights the importance of branding to consolidate the positioning of a corporate brand. The present study was applied to the users of the Physiotherapy Clinic KAMB and to a sample of inhabitants close to the entity, with the purpose of knowing the criteria of perception that they hav...
Gorde:
| Egile Nagusiak: | , , , |
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| Formatua: | Artikulua |
| Hizkuntza: | Gaztelania |
| Argitaratua: |
2020
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| Gaiak: | |
| Sarrera elektronikoa: | https://dialnet.unirioja.es/servlet/oaiart?codigo=7847135 |
| Baliabidea: | Killkana sociales: Revista de Investigación Científica, ISSN 2528-8008, Vol. 4, Nº. 2, 2020, pags. 9-18 |
| Etiketak: |
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