El daño moral en los contratos asociativos empresariales

Within the commercial legal gate, commercial agreements have a leading role and essential importance. Because through them, entrepreneurs can articulate their actions and modulate their commercial behaviors in favor of the fulfillment of their certain objectives. In the case of business associative...

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Main Author: Burneo Carrera, José Antonio
Format: Article
Language:Spanish
Published: 2023
Subjects:
Online Access:https://dialnet.unirioja.es/servlet/oaiart?codigo=8769258
Source:FORO: Revista de Derecho, ISSN 2631-2484, Nº. 39, 2023 (Ejemplar dedicado a: Human Rights, Rights of Nature & Business: Perspectives and Challenges in the 21st Century), pags. 149-165
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FORO: Revista de Derecho, ISSN 2631-2484, Nº. 39, 2023 (Ejemplar dedicado a: Human Rights, Rights of Nature & Business: Perspectives and Challenges in the 21st Century), pags. 149-165
language
Spanish
topic
Business
Entrepreneur
Contracts
Reputation
Damage
Human Rights
Market
Empresa
empresario
Contratos
reputación
daño
reparación
Derechos humanos
mercado
spellingShingle
Business
Entrepreneur
Contracts
Reputation
Damage
Human Rights
Market
Empresa
empresario
Contratos
reputación
daño
reparación
Derechos humanos
mercado
Burneo Carrera, José Antonio
El daño moral en los contratos asociativos empresariales
description
Within the commercial legal gate, commercial agreements have a leading role and essential importance. Because through them, entrepreneurs can articulate their actions and modulate their commercial behaviors in favor of the fulfillment of their certain objectives. In the case of business associative agreements, beyond the obvious objective of profit, cooperation also seeks the creation of an image that boosts the commercial career of each entrepreneur and serves as a gateway for the creation of a healthy commercial reputation. However, although any associative contract arises because of a legitimate negotiation that has as its intention the fulfillment of the obligations that the subsequent contract will collect, the possibility of a breach is always latent, which will not only affect the non-compliant entrepreneur but the entire association, since by acting jointly, all the participating entrepreneurs put at risk, apart from his investment, his own name and image as an entrepreneur. Therefore, it is correct that in the event of a breach that affects the reputation of the entire group of entrepreneurs, this damage is compensated, in accordance with the rules of civil liability.
format
Article
author
Burneo Carrera, José Antonio
author_facet
Burneo Carrera, José Antonio
author_sort
Burneo Carrera, José Antonio
title
El daño moral en los contratos asociativos empresariales
title_short
El daño moral en los contratos asociativos empresariales
title_full
El daño moral en los contratos asociativos empresariales
title_fullStr
El daño moral en los contratos asociativos empresariales
title_full_unstemmed
El daño moral en los contratos asociativos empresariales
title_sort
el daño moral en los contratos asociativos empresariales
publishDate
2023
url
https://dialnet.unirioja.es/servlet/oaiart?codigo=8769258
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1756769597961273344
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dialnet-ar-18-ART00015737442023-02-01El daño moral en los contratos asociativos empresarialesBurneo Carrera, José AntonioBusinessEntrepreneurContractsReputationDamageHuman RightsMarketEmpresaempresarioContratosreputacióndañoreparaciónDerechos humanosmercadoWithin the commercial legal gate, commercial agreements have a leading role and essential importance. Because through them, entrepreneurs can articulate their actions and modulate their commercial behaviors in favor of the fulfillment of their certain objectives. In the case of business associative agreements, beyond the obvious objective of profit, cooperation also seeks the creation of an image that boosts the commercial career of each entrepreneur and serves as a gateway for the creation of a healthy commercial reputation. However, although any associative contract arises because of a legitimate negotiation that has as its intention the fulfillment of the obligations that the subsequent contract will collect, the possibility of a breach is always latent, which will not only affect the non-compliant entrepreneur but the entire association, since by acting jointly, all the participating entrepreneurs put at risk, apart from his investment, his own name and image as an entrepreneur. Therefore, it is correct that in the event of a breach that affects the reputation of the entire group of entrepreneurs, this damage is compensated, in accordance with the rules of civil liability.Dentro del mundo jurídico mercantil, los contratos empresariales tienen un papel protagónico porque, a través de ellos, los empresarios pueden articular sus actuaciones y modular sus comportamientos comerciales en pro del cumplimiento de sus determinados objetivos empresariales, operativos, comerciales y asociativos. Para el caso particular de los contratos asociativos empresariales, más allá del evidente objetivo de lucro, la cooperación mutua de empresarios busca la creación de una imagen que impulse el desempeño comercial de la asociación, en general, y de cada empresario, en particular. Además, podría servir como estímulo para la creación de una sana reputación comercial. Sin embargo, a pesar de que todo contrato asociativo nace con la intención de lograr un efectivo cumplimiento de las obligaciones recogidas en el contrato, siempre es latente la posibilidad de un incumplimiento. Este último no solo afectará al empresario que incumple, sino a toda la asociación en su generalidad ya que, al actuar de forma conjunta, todos los empresarios participantes ponen en riesgo, aparte de su inversión, su propio nombre, imagen y reputación como comerciantes. Por ello, un incumplimiento que pueda afectar la reputación de todo el grupo de empresarios tendrá que ser resarcido conforme a las reglas de la responsabilidad civil, debido a que atenta a su derecho humano al buen nombre.2023text (article)application/pdfhttps://dialnet.unirioja.es/servlet/oaiart?codigo=8769258(Revista) ISSN 1390-2466(Revista) ISSN 2631-2484FORO: Revista de Derecho, ISSN 2631-2484, Nº. 39, 2023 (Ejemplar dedicado a: Human Rights, Rights of Nature & Business: Perspectives and Challenges in the 21st Century), pags. 149-165spaLICENCIA DE USO: Los documentos a texto completo incluidos en Dialnet son de acceso libre y propiedad de sus autores y/o editores. Por tanto, cualquier acto de reproducción, distribución, comunicación pública y/o transformación total o parcial requiere el consentimiento expreso y escrito de aquéllos. Cualquier enlace al texto completo de estos documentos deberá hacerse a través de la URL oficial de éstos en Dialnet. Más información: https://dialnet.unirioja.es/info/derechosOAI | INTELLECTUAL PROPERTY RIGHTS STATEMENT: Full text documents hosted by Dialnet are protected by copyright and/or related rights. This digital object is accessible without charge, but its use is subject to the licensing conditions set by its authors or editors. Unless expressly stated otherwise in the licensing conditions, you are free to linking, browsing, printing and making a copy for your own personal purposes. All other acts of reproduction and communication to the public are subject to the licensing conditions expressed by editors and authors and require consent from them. Any link to this document should be made using its official URL in Dialnet. More info: https://dialnet.unirioja.es/info/derechosOAI