Estrategias de mercadotecnia de la empresa familiar Café el Golfo, Guayabo Central, Siuna, 2013

The research was conducted in the family business “Cafe El Golfo”, located in the Guayabo Central community at 53 kilometers southeast of the municipality of Siuna, Autonomous Region of the North Caribbean Coast (RACCN). It was oriented to the analysis of the marketing strategies they employ; it als...

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Gorde:
Xehetasun bibliografikoak
Egile Nagusiak: Masis Suazo, Isabel Del Socorro, Centeno Lagos, Thelma Arelis, Gutiérrez Garmendia, Francisco
Formatua: Artikulua
Hizkuntza:Gaztelania
Argitaratua: 2015
Sarrera elektronikoa:https://dialnet.unirioja.es/servlet/oaiart?codigo=6576639
Baliabidea:Ciencia e Interculturalidad: revista para el diálogo intercientífico e intercultural de, ISSN 1997-9231, Vol. 17, Nº. 2, 2015, pags. 106-118
Etiketak: Etiketa erantsi
Etiketarik gabe: Izan zaitez lehena erregistro honi etiketa jartzen