El conflicto entre identidad y otredad en los nombres comerciales en Venezuela
From an anthroposemiotic perspective, this paper aims to explain why of the presence of trade names written in another language different of Spanish in Venezuela. The notion of identity by Garcia Gavidia (2005) and Andacht (2001) was used, as well as violence and symbolic efficacy by Bourdieu (2005,...
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Format: | Article |
Language: | Spanish |
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2018
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Online Access: | https://dialnet.unirioja.es/servlet/oaiart?codigo=6267245 |
Source: | SAPIENTIAE, ISSN 2183-5063, Vol. 3, Nº. 2, 2018 (Ejemplar dedicado a: JANEIRO-JUNHO 2018), pags. 232-250 |
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