El nombre comercial
Often, in the courses of industrial property rights, and even in the manuals that sustain those, the figure of a trade name is usually subject to little conceptual development due to the fact that, among other reasons, there is a willingness to use the study in order to embrace the analysis of the d...
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| Format: | Article |
| Language: | Spanish |
| Published: |
Universidad Externado de Colombia
2013
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| Subjects: | |
| Online Access: | http://dialnet.unirioja.es/servlet/oaiart?codigo=4775096 |
| Source: | Revista la propiedad inmaterial, ISSN 1657-1959, Nº. 17, 2013, pags. 187-203 |
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| Summary: |
Often, in the courses of industrial property rights, and even in the manuals that
sustain those, the figure of a trade name is usually subject to little conceptual
development due to the fact that, among other reasons, there is a willingness to
use the study in order to embrace the analysis of the distinctive signs, which is an
exhaustive one of the brand.
Besides, the legislator usually forwards what he disposed on the trade brands for
policy integration effects of the trade name. Since the trade name has become a
sign of the first order, and its implications are as far-reaching today in the world
of exchange of goods and services, it is not enough its study as a mere extension
of the distinctive sign par excellence, the brand in this case.
The following lines will discuss the name regulation, and within, the emphasis
on its shortcomings and those issues that on evident contradictions may place the
trade name institution on interpretation problems, or uncertainty related to the
requested security that demands an increasingly intensive legal transaction on the
use and positioning of distinctive signs different from brands. |
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