Actitud 2.0: la política más allá de los blogs

The 2.0 “attitude” is the key to making the most of the possibilities that networking and network relationships offer companies, organizations and the public administration. To say that a person is "2.0" means that they use Web 2.0 tools to set up networks and obtain benefits on personal,...

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Main Author: Fages, Roc
Format: Article
Language:Spanish
Published: Universitat Oberta de Catalunya 2008
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Online Access:https://dialnet.unirioja.es/servlet/oaiart?codigo=2793330
Source:IDP: revista de Internet, derecho y política = revista d'Internet, dret i política, ISSN 1699-8154, Nº. 7, 2008
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IDP: revista de Internet, derecho y política = revista d'Internet, dret i política, ISSN 1699-8154, Nº. 7, 2008
language
Spanish
topic
Política 2
0
Web 2
0
compartir conversaciones
red
Web 2
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politics 2
0
network
sharing
conversations
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Política 2
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Web 2
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compartir conversaciones
red
Web 2
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politics 2
0
network
sharing
conversations
Fages, Roc
Actitud 2.0: la política más allá de los blogs
description
The 2.0 “attitude” is the key to making the most of the possibilities that networking and network relationships offer companies, organizations and the public administration. To say that a person is "2.0" means that they use Web 2.0 tools to set up networks and obtain benefits on personal, professional, individual and collective levels that arise from sharing knowledge. This article starts by defining the Web 2.0 to show that by not having an “attitude” towards this phenomenon the concept itself can not move forward. Building on this conceptualization the article unfolds the application of the "2.0 attitude" in the political arena. What is known as "Politics 2.0" is being put into practice by the general public rather than by the politicians themselves, so becoming a new way of engaging in politics. This means that these citizens are trying to generate a network in which the politicians often do not participate, even in cases where the latter are integrated in the 2.0 realm. So the problem is that many supposedly "2.0" politicians only use the tools – blogs, Facebook, YouTube, Twitter, etc. – without exploiting the potential of the web to the full. The fact is that "Politics 2.0" would allow them to get to know the citizens, share and listen to them, responding to their needs and interests. After covering several interesting initiatives within Politics 2.0, the article finishes by highlighting the importance of the new generation of digital natives: the people who were born with the 2.0 phenomenon fully integrated, the Nintendo Generation. This is the group of young people who have to set the trends which will be reality in the near future: work and relationships in a network taken to its maximum. Therefore, politicians have to become aware of the fact that, as for now, "Politics 2.0" has to be practised with a "2.0 attitude" which goes far beyond having a simple blog.
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Article
author
Fages, Roc
author_facet
Fages, Roc
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Fages, Roc
title
Actitud 2.0: la política más allá de los blogs
title_short
Actitud 2.0: la política más allá de los blogs
title_full
Actitud 2.0: la política más allá de los blogs
title_fullStr
Actitud 2.0: la política más allá de los blogs
title_full_unstemmed
Actitud 2.0: la política más allá de los blogs
title_sort
actitud 2.0: la política más allá de los blogs
publisher
Universitat Oberta de Catalunya
publishDate
2008
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https://dialnet.unirioja.es/servlet/oaiart?codigo=2793330
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dialnet-ar-18-ART00002338222022-04-08Actitud 2.0: la política más allá de los blogsFages, RocPolítica 20Web 20compartir conversacionesredWeb 20politics 20networksharingconversationsThe 2.0 “attitude” is the key to making the most of the possibilities that networking and network relationships offer companies, organizations and the public administration. To say that a person is "2.0" means that they use Web 2.0 tools to set up networks and obtain benefits on personal, professional, individual and collective levels that arise from sharing knowledge. This article starts by defining the Web 2.0 to show that by not having an “attitude” towards this phenomenon the concept itself can not move forward. Building on this conceptualization the article unfolds the application of the "2.0 attitude" in the political arena. What is known as "Politics 2.0" is being put into practice by the general public rather than by the politicians themselves, so becoming a new way of engaging in politics. This means that these citizens are trying to generate a network in which the politicians often do not participate, even in cases where the latter are integrated in the 2.0 realm. So the problem is that many supposedly "2.0" politicians only use the tools – blogs, Facebook, YouTube, Twitter, etc. – without exploiting the potential of the web to the full. The fact is that "Politics 2.0" would allow them to get to know the citizens, share and listen to them, responding to their needs and interests. After covering several interesting initiatives within Politics 2.0, the article finishes by highlighting the importance of the new generation of digital natives: the people who were born with the 2.0 phenomenon fully integrated, the Nintendo Generation. This is the group of young people who have to set the trends which will be reality in the near future: work and relationships in a network taken to its maximum. Therefore, politicians have to become aware of the fact that, as for now, "Politics 2.0" has to be practised with a "2.0 attitude" which goes far beyond having a simple blog.Este artículo empieza definiendo la Web 2.0 para demostrar que sin una actitud hacia este fenómeno el concepto no puede llegar a ningún sitio. A partir de esta conceptualización, el documento desarrolla la aplicación de la Actitud 2.0 a nivel de la política. Aquello que se conoce como Política 2.0, dice el texto, está aplicándose más desde el punto de vista de la ciudadanía que de los mismos políticos. Por lo tanto, la Política 2.0 crea una nueva forma de hacer política por parte de los ciudadanos. Eso quiere decir que éstos intentan generar una red de la que los políticos muchas veces no forman parte, incluso aunque se hayan integrado en el ámbito 2.0. El problema, pues, es que muchos políticos supuestamente 2.0 sólo utilizan las herramientas -blogs, Facebook, YouTube, Twitter...- sin entrar a fondo en las capacidades de la red. Porque, de hecho, la Política 2.0 les permitiría poder conocer, compartir y escuchar más directamente las necesidades y los intereses de la misma ciudadanía. Llegados a este punto, y después de repasar algunas iniciativas interesantes de Política 2.0, el artículo acaba destacando la importancia de la nueva generación de nativos digitales, de personas que han nacido con el fenómeno 2.0 integrado, la generación de la Nintendo. Este grupo de jóvenes son los que tienen que marcar las tendencias que en un futuro muy inmediato serán realidades: trabajo y relación en red elevados al máximo exponente. Por lo tanto, les tiene que quedar claro a los políticos que, hoy por hoy, la Política 2.0 se tiene que hacer con Actitud 2.0 y, ésta, va más allá de tener un simple blog.Universitat Oberta de Catalunya2008text (article)application/pdfhttps://dialnet.unirioja.es/servlet/oaiart?codigo=2793330(Revista) ISSN 1699-8154IDP: revista de Internet, derecho y política = revista d'Internet, dret i política, ISSN 1699-8154, Nº. 7, 2008spaLICENCIA DE USO: Los documentos a texto completo incluidos en Dialnet son de acceso libre y propiedad de sus autores y/o editores. Por tanto, cualquier acto de reproducción, distribución, comunicación pública y/o transformación total o parcial requiere el consentimiento expreso y escrito de aquéllos. Cualquier enlace al texto completo de estos documentos deberá hacerse a través de la URL oficial de éstos en Dialnet. 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